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Whitepaper: Migrating from OneTrust to improve performance and reduce costs
Our new whitepaper walks through a structured migration from OneTrust to consentmanager: close visibility gaps, switch without rebuilding your tags, and cut consent management costs.
Latest Articles
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Newsletter 07/2021
Lots of new plugins In order to simplify the integration of the consentmanager code into your website, we have created many new plugins. Simply install the respective plugin in your CMS or shop system, add the CMP ID from your account and the plugin will do the rest for you. The new plugins are available…
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Newsletter 06/2021
New visual editor With the latest update, we have dealt in particular with the topic of design and design adjustments. The theme editor has been completely renewed: Instead of simply showing a preview as before, the design can now be adjusted directly in the preview. Simply click on a heading, for example, and the settings…
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Video: Consent Management and Data Protection: Nudging, Vendor Compliance and other hot topics
Webinar on June 2nd, 2021 The GDPR law forms the legal basis for consent management. Consent for tracking, in particular through permission in cookies, has become standard, but: You can download the PDF for the webinar here . Articles on similar topics:
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Video: GDPR & web tracking – How can I solve this in a future-proof way?
Webinar on June 1st, 2021 In the space of two years, the world of online marketers and data analysts has been turned upside down. The GDPR and the national telecommunications laws with the ePrivacy Directive have dealt the cards in a new way – and thus caused great uncertainty in the industry. Find the answers…
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Newsletter 05/2021
Improved reporting This month we have mainly focused on the CMP report and have introduced many small changes that make daily work with the reports easier. This includes, among other things, multiple selection for filters, more export options, better overview and explanation of the columns and an improved way of counting acceptance, rejection and user-defined…
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Newsletter 04/2021
Optimization Report Many customers who use our built-in optimization and A/B testing have asked for a better understanding of what the system is actually doing. We were happy to comply and have conjured up a small new optimization report. Here you get further insights into how the individual designs perform, which conclusions the system has…
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Use Google Analytics in compliance with data protection regulations? A brief overview of the legal situation
The use of Google Analytics is subject to certain requirements under the GDPR (General Data Protection Regulation). Data protection and Google Analytics have long been in conflict. At the latest since the ECJ judgment on tracking, an opt-in has been provided for Google Analytics. In this context, the question of the processing of Google Analytics…
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ECJ judgment and cookie consent: solutions for legally secure data protection
Since the General Data Protection Regulation (GDPR) came into force, you as the operator of a non-private website have to observe important data protection aspects. The question of how to deal with cookies was initially controversial. With its judgment (October 1st, 2019), the European Court of Justice (ECJ) made specific provisions regarding cookies with regard…
