Blog
Categories
-
Whitepaper: Migrating from OneTrust to improve performance and reduce costs
Our new whitepaper walks through a structured migration from OneTrust to consentmanager: close visibility gaps, switch without rebuilding your tags, and cut consent management costs.
Latest Articles
-
Whitepaper: Migrating from OneTrust to improve performance and reduce costs
Our new whitepaper walks through a structured migration from OneTrust to consentmanager: close visibility gaps, switch without rebuilding your tags, and cut consent management costs.
-
Newsletter 05/2026
News and updates REGULATION AI Omnibus update: what April’s trilogue collapse means for you The April 28 trilogue ended without agreement. The key takeaway: August 2, 2026 remains the live deadline for high-risk AI obligations under the AI Act. If you use AI in hiring, monitoring, or termination decisions, your timeline hasn’t moved. Read the…
-
BSH case study: from in-house CMP to compliance visibility
BSH Hausgeräte is one of the world’s leading home appliance manufacturers, operating 10 brands including Bosch, Siemens, Gaggenau, NEFF, Thermador, Balay, Constructa, Pitsos, Profilo, and Junker across more than 50 countries. With a complex digital footprint at that scale, consent infrastructure needs to work without creating engineering debt or compliance blind spots. BSH had built and…
-
Seznam.cz case study: from in-house CMP to a stronger publisher network
Seznam.cz is a major Czech technology company, European publisher, and identity provider, operating a search engine, news portal, email service, price comparison portal, mapy.com, and a network of premium publisher properties. For years, they ran their own IAB-certified CMP, supporting publishers across their network. But as TCF requirements grew more complex and the platform’s role…
-
Newsletter 03–04/2026
consentmanager by iubenda: don’t miss an update As a quick reminder: we’ve joined the iubenda family to bring you an even more powerful compliance platform. Same service, same team, just with bigger backing. Your account, your setup, and your integrations all stay exactly as they are. You can keep using the platform just as before. Want…
-
Case study: How Smarketer optimized content and media spending
Smarketer is one of Germany’s leading Google specialist agencies, working with over 1,000 clients across e-commerce, B2B, and retail. Without reliable consent signals across their client base, first-party data was incomplete, making it impossible to track true user engagement or allocate media budgets with confidence. By implementing consentmanager across their entire client portfolio, Smarketer restored…
-
Case study: How Refinery89 scaled consent across their publisher network
Refinery89 is an international AdTech company and one of the leading partners for digital publishers across Europe and LATAM. With a network of 1,000+ publisher sites reaching 2 billion monthly page impressions, the team’s challenge wasn’t consent management itself. It was doing it at scale. Updating vendor lists, rolling out banner changes, and keeping configurations…
-
Webinar: Switch CMP without slowing down your growth
Migrating your consent management platform is a high-stakes project. The risk of broken tracking, lost consent signals, and declining ad revenue make it easier to stay put, even when your current tool isn’t keeping up. But what if migration took days instead of months? We just hosted a webinar that walks through exactly how to pull…
-
Publishers guide: Hidden reasons your ad revenue is underperforming
Your ad revenue isn’t where it should be. You’ve checked the obvious things: traffic looks fine, ad partners are in place. Yet the numbers still don’t add up. For most publishers, the problem isn’t in the ad stack. It’s hiding in the consent setup. Consent rates determine whether visitors see high-CPM personalized ads or low-paying…