How BSH freed up engineering capacity and closed compliance blind spots

BSH Hausgeräte didn’t need the extra burden of maintaining a CMP across 10 brand  and 50+ countries. They  needed deeper visibility, less manual work, and a solution that could scale without pulling engineering resources away from their core product.

In this case study, you’ll see:

1. Why an internally built CMP became harder to justify as BSH’s digital footprint grew
2. How BSH replaced their in-house solution with continuous, automated compliance monitoring
3. How consentmanager gave their team real-time visibility into cookies, vendors, and data flows across all brands
4. The results: 100% of in-house CMP maintenance eliminated and engineering capacity redirected to core product.