• Use Google Tag Manager GDPR compliant – that’s what the legal situation says

    Use Google Tag Manager GDPR compliant – What is the legal situation? This article informs you about how the Google Tag Manager works, the legal relationship to the GDPR and viable cookie consent solutions. Google Tag Manager and cookies – this is how the tool works The Google Tag Manager serves as a tool for…

  • Newsletter 09/2021

    TTDSG + official letter Our roadmap had actually planned a different topic for this month, but due to the large number of feedback from customers, we changed our mind at short notice and focused this month on the upcoming changes and clarifications of the German TTDSG. Furthermore, various customers have received questionnaires from data protection…

  • Newsletter 08/2021

    New security features This month our focus is particularly on new security features. In particular, this includes support for LDAP, SAML and OAuth to simplify logins in large companies. Account admins can now also set password rules more strictly and secure account access with geofencing and IP blocking. The codes that are inserted into the…

  • IAB TCF 2.0: Data protection-compliant use of cookies

    Since the EU General Data Protection Regulation (GDPR) came into force in 2018 and also with the upcoming E-Privacy Regulation, website providers are obliged to obtain the consent of the visitor : Only then may cookies be set, which, among other things, monitor the surfing behavior of the user and analyze. Users of the website…

  • Newsletter 07/2021

    Lots of new plugins In order to simplify the integration of the consentmanager code into your website, we have created many new plugins. Simply install the respective plugin in your CMS or shop system, add the CMP ID from your account and the plugin will do the rest for you. The new plugins are available…

  • Newsletter 06/2021

    New visual editor With the latest update, we have dealt in particular with the topic of design and design adjustments. The theme editor has been completely renewed: Instead of simply showing a preview as before, the design can now be adjusted directly in the preview. Simply click on a heading, for example, and the settings…

  • Video: Consent Management and Data Protection: Nudging, Vendor Compliance and other hot topics

    Webinar on June 2nd, 2021 The GDPR law forms the legal basis for consent management. Consent for tracking, in particular through permission in cookies, has become standard, but: You can download the PDF for the webinar here . Articles on similar topics:

  • Video: GDPR & web tracking – How can I solve this in a future-proof way?

    Webinar on June 1st, 2021 In the space of two years, the world of online marketers and data analysts has been turned upside down. The GDPR and the national telecommunications laws with the ePrivacy Directive have dealt the cards in a new way – and thus caused great uncertainty in the industry. Find the answers…

  • Newsletter 05/2021

    Improved reporting This month we have mainly focused on the CMP report and have introduced many small changes that make daily work with the reports easier. This includes, among other things, multiple selection for filters, more export options, better overview and explanation of the columns and an improved way of counting acceptance, rejection and user-defined…

  • Newsletter 04/2021

    Optimization Report Many customers who use our built-in optimization and A/B testing have asked for a better understanding of what the system is actually doing. We were happy to comply and have conjured up a small new optimization report. Here you get further insights into how the individual designs perform, which conclusions the system has…