Category: Case studies


  • BSH case study: from in-house CMP to compliance visibility

    BSH case study: from in-house CMP to compliance visibility

    BSH Hausgeräte is one of the world’s leading home appliance manufacturers, operating 10 brands including Bosch, Siemens, Gaggenau, NEFF, Thermador, Balay, Constructa, Pitsos, Profilo, and Junker across more than 50 countries. With a complex digital footprint at that scale, consent infrastructure needs to work without creating engineering debt or compliance blind spots. BSH had built and…

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  • Understanding the Digital Omnibus: Key updates for digital compliance

    Understanding the Digital Omnibus: Key updates for digital compliance

    On 19 November 2025, the European Commission published the Digital Omnibus proposal. It is designed to simplify and align parts of the EU digital rulebook, including updates that affect GDPR, cookie consent, incident reporting, and AI-related topics. This is not law yet. The text is still at an early stage and can change during negotiations.…

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  • IAB TCF v2.3 explained: key updates and what to do next

    IAB TCF v2.3 explained: key updates and what to do next

    IAB Europe has released TCF v2.3. The key date to know is February 28, 2026: by then, all participants are required to fully support writing, reading, and processing the updated consent signal. After that date, any TC string that doesn’t include the required update will be considered non-compliant with the TCF. If you use consentmanager…

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  • Newsletter 11/2025

    Newsletter 11/2025

    Product update: IAB TCF v2.3, faster design editor and more This month, we have added support for the latest version of the IAB TCF, v2.3. You do not need to take any action. However, if you would like to switch right away, you can do so under Menu > CMPs > Integrations > IAB TCF…

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  • Black Friday Checklist: Turn Compliance into Performance

    Black Friday Checklist: Turn Compliance into Performance

    Black Friday is a stress test for everything you run digitally. Ad budgets increase. Traffic surges. The teams that succeed keep their sites fast, reliable, and compliant so every click can turn into revenue. Use this checklist to keep your campaigns running smoothly and leverage compliance to enhance your campaign’s performance. 1. Are your analytics…

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  • Newsletter 10/2025

    Newsletter 10/2025

    Product update: Improved Design Editor  Our design editor has been revamped and is now available in your dashboard with a modern, optimized layout. Important buttons have been repositioned and the user interface has been restructured to give you a faster, smoother workflow when designing your cookie banner. consentmanager reaches 100,000th website milestone! This month, consentmanager…

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  • Political advertising now requires explicit consent – How to stay compliant

    Political advertising now requires explicit consent – How to stay compliant

    Political advertising on online platforms are now met with stricter data privacy requirements across the EU. Under Regulation (EU) 2024/900, which came into full effect on 10 October 2025, organizations running political ads must now obtain explicit user consent specifically for political advertising purposes, before processing any personal data. For providers of political advertising services…

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  • Newsletter 09/2025

    Newsletter 09/2025

    Product update: Improved usability This month, we have made significant updates to our platform, making it easier and more intuitive to use. In the Reports section, you can now filter lists by column for faster, more precise insights. In the Compliance Monitor dashboard, you can mute issues whenever you need to. From your main dashboard,…

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  • Microsoft Clarity enforces Consent Signals — Google Consent Mode Support coming soon

    Microsoft Clarity enforces Consent Signals — Google Consent Mode Support coming soon

    Starting October 31, 2025, Microsoft will enforce stricter consent signal requirements through its analytics tool, Clarity, for page visits coming from the European Economic Area (EEA), the United Kingdom (UK), and Switzerland. As part of this change, Clarity will fully support Google Consent Mode (GCM). Website operators must implement either Google Consent Mode or Clarity…

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  • Newsletter 08/2025

    Newsletter 08/2025

    Product update: We’ve improved our Privacy Policy design We have updated the design of our privacy policy to improve its readability and clarity. Users generating documents through our integrated Privacy Policy Generator will automatically have the new design applied, so no manual changes are required. For best practice, we recommend keeping your privacy policies up…

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  • Google enforces Consent Mode: What Website Owners need to know

    Google enforces Consent Mode: What Website Owners need to know

    Google is taking decisive action on data privacy compliance by disabling conversion tracking for websites that don’t implement Consent Mode. Many website owners have already received warning emails from Google highlighting that their web and/or app conversion tracking is being used in the European Economic Area (EEA) without proper consent implementation. This enforcement affects critical…

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